Application Spotlight: Superbowl #NFLFanFever Tweematic
Early this year we build a rather unique Tweematic for Ticketmaster and the NFL to help generate buzz before the SuperBowl. The #NFLFanFever Tweematic allowed NFL fans to select and support their favorite NFL teams on Twitter
Build on our Tweematic platform, #NFLFanFever has some unique features that demonstrate the flexibility of the platform:
- Support for custom message: Fans were able to select their favorite teams which would automatically get reflected in their unique message
- Support for custom (and multiple) follows: Fans would automatically follow @NFL, @TicketMaster and their favorite NFL team
- Support for multiple pages: While most Tweematic have 2 pages, this one had 3. The third page being a custom entry form.
- Custom tracking: The application automatically kept track of which team received the most Tweets/shares