To promote the launch of their new album “The Devil Put Dinosaurs Here”, Alice In Chains decided to use our Tweematic platform to slowly reveal their new album cover. Because of its unique physical design (the physical CD has a red overlay that reveals and masks the actual album cover underneath), they though that using a Tweematic to slowly peel off the red mask would set the correct tone for the release of the physical CD coming soon. Check it out here: It is also featured as the splash page of the artist’s website.