For some reason, we have had a stream of album and single cover reveals in the new year, about 6 just in the first two weeks! We like exclusive content reveals because when used correctly they are a great way to grow your social numbers such as Twitter followers and Facebook Likes.
The idea is simple – share a message on Twitter or Facebook (we also have Like-gated content reveal applications on Facebook as well). These content reveals are either immediate (so you get to see the cover after you share) or crowdsourced (you need a certain number of people to share before the cover is revealed). Here are some recent examples: